All News
Segmentation That Drives Loyalty, Not Just Labels
The era of relying solely on demographics or booking history to segment airline customers is over. Today, airlines must uncover not just who their passengers are, but why they travel, how they make decisions, and what they value most. This deeper understanding enables more effective engagement, personalisation, and ultimately, stronger loyalty. At Branchspace, we have seen firsthand how segmentation rooted in behavioural insight and powered by actionable data transforms both the customer journey and the bottom line.
The Future of Airline Self-Service: Empowerment Through Flexibility and Concrete Value
Airline self-service shouldn’t be restricted to seat upgrades and contact changes. It should offer travellers the same freedom and flexibility expected from a call centre, but with the ease of digital. At Branchspace, we believe that empowering passengers means going far beyond basic 'Manage My Booking' tools. Triplake Smart Self Service enables the future of intelligent, seamless self-service that anticipates needs, adapts to change, and puts travellers fully in control, on any device, at any moment. The airlines that embrace this shift won’t just cut costs, they’ll lead the industry in customer satisfaction.
672249110955dcaa5c160dfe_Good%20reads-14%20(1).png)
Good Reads: Climate, Carbon and the Future of Flight
Explore 5 essential reports on aviation sustainability, climate action, and net zero. A must-read list for airlines driving change towards a sustainable future.
Branchspace at IATA Wings of Change Americas 2025
Highlights from IATA WOCA 2025 in Bogotá: digital identity, sustainability, and how Latin America is reshaping the future of air travel
The Inside Scoop: Why Airline Product Teams Need to Think Like Travellers
Learn why airline product teams must blend strategy, UX and agility to meet rising traveller expectations. Insights from Triplake’s product leadership
Branchspace x Net Zero: Designing Airline Retail That Drives Climate Action
Empower travellers to support your Net Zero goals. Discover how Branchspace can help you with your sustainability initiatives.
Future Picks Podcast: Beyond Buzzwords | What Airlines Need to Know About NDC, OOM and AI
JP Olmos, Modern Airline Retailing expert shares insights on AI, NDC, and offer-order transformation shaping the industry across the Americas and beyond.
67cf13fc1885328c31d53068_Good%20reads-28%20(1).png)
Good Reads: Shifts in Travel, Tech and Sustainability
Discover good reads on aviation sustainability, covering Red Sea Airport's net-zero ambitions, Booking.com's 2025 insights, ICAO's climate goals, and more.
5 Check-In Optimisation Tips For Modern Airlines - Powered by Triplake
Discover five smart strategies to modernise and monetise airline check-in. Featuring real-world insights and examples from Triplake Shop & Fly Check-in.
