We shape your digital transformation journey
Empower your business with actionable insights that optimise systems and unlock scalable growth.
OFFER
Create the right offer for every customer
Personalised offers
Dynamic pricing
Merchandising
Ancillaries
Rich content
Shopping & selection
Revenue management
order
Convert offers into customer orders
Order management
Payments
Order Servicing
settlement
Settle financials with accuracy and control
Financial settlement
Partner Accounting & Settlement
Accounting
Compliance
Clearing
Reconciliation
Remittance
delivery
Deliver a seamless journey experience
Journey management
Fulfilment
Disruption handling
Notifications
Self-service
OFFER
Create the right offer for every customer
Personalised offers
Dynamic pricing
Merchandising
Ancillaries
Rich content
Shopping & selection
Revenue management
order
Convert offers into customer orders
Order management
Payments
Order Servicing
settlement
Settle financials with accuracy and control
Financial settlement
Partner Accounting & Settlement
Accounting
Compliance
Clearing
Reconciliation
Remittance
delivery
Deliver a seamless journey experience
Journey management
Fulfilment
Disruption handling
Notifications
Self-service
playbook

March 2026
The Modern Airline Retailing Readiness Playbook




Our Offerings
Modern Airline Retailing Transformation
The shift to modern airline retailing is underway. Moving from legacy PSS to offer-and-order architectures unlocks dynamic pricing, personalised retailing, and seamless servicing, but it’s a multi-year transformation with significant architectural, organisational, and commercial complexity.
We are helping airlines navigate this from first scoping through to production.
Commercial IT Advisory
Revenue management, payment orchestration, NDC, and pricing are part of the many foundational elements of airline commercial performance. Each carries significant architectural and commercial implications.
We provide targeted advisory for airlines seeking expert guidance on specific capabilities, structured evaluation, market intelligence, and recommendations grounded in implementation experience.
Channel & Distribution
Distribution strategy is a critical enabler of modern airline retailing. We help airlines evolve their channel landscape across direct and indirect channels, balancing commercial ambition with technical feasibility and partner readiness.
Our work spans NDC, legacy distribution, and emerging channel models, and includes strategic support for GDS contract negotiations.
Digital Experience
Digital channels are where commercial ambition meets customer reality. We work with airlines to design and optimise booking flows, mobile apps, web portals, and servicing journeys , grounded in airline domain expertise, user research, and continuous experimentation.
Technical & Architecture
We help airlines navigate complex technology transformations by assessing current architectures, defining clear transition roadmaps, designing modern Offer and Order architectures, and supporting delivery through critical programmes such as PSS migration.
Our Experts






Kin specialises in programme management and large-scale digital transformation for Branchspace's airline clients. Holding PMP, PMI PBA, Scrum Master, TOGAF and ITIL v4 certifications, Kin brings deep expertise in IT operating models, business transformation, and PMO leadership. Kin has led high-impact initiatives for global airlines including British Airways, Air France KLM, and Air Canada, improving IT delivery velocity, customer experience and operational efficiency. With experience in SaaS implementation and enterprise architecture, Kin delivers practical, business-aligned IT strategy and technology solutions.





Radu Iliescu is Director of Digital Solutions and Consulting at Branchspace, specializing in airline digital transformation and e-commerce strategy. With a career spanning roles at Brussels Airlines, Lufthansa Group, and global financial institutions, he combines deep expertise in digital platforms, online marketing, and technology with strategic leadership in complex transformations. His background in software development, data science, and business analytics enables him to bridge technology and business needs, delivering innovative, customer-focused solutions.


Our impact, measured
founded to provide online retailing solutions to aviation and travel suppliers
projects delivered across 13 countries
locations: Dallas, London, Krakow, Manila
consultants










