Branchspace and CellPoint Digital partner to deliver end-to-end digital experiences for airlines

London, 18th July, 2023.

Branchspace takes one more important step to become a leading provider of digital customer experience and modern retailing solutions for the airline industry. A partnership with CellPoint Digital, a pioneer in the development of modern Payment Orchestration Platforms, will further enhance and add more flexibility for airline customers and staff.

The partnership brings together the expertise of two industry leaders in digital experience optimisation, with Branchspace's cutting-edge solutions and services for data-driven dynamic retailing, personalization and conversion optimization, and CellPoint Digital's proven payment orchestration platform.

Ursula Silling, CEO at Branchspace said: "We are excited to collaborate with CellPoint Digital and to offer a comprehensive suite of solutions to airlines worldwide, enabling airlines to make customer experiences seamless across the journey. This turns airlines into true retailers and ensures that they will stay ahead in the highly dynamic market environment."

Kristian Gjerding, CEO at CellPoint Digital said: "This partnership with Branchspace connecting to its e-commerce platform will provide opportunities to optimise and personalise the whole digital customer experience including payments as a critical element of the journey. We’re delighted to launch the partnership with the implementation project for a prominent customer (soon to be disclosed) and are looking forward to welcoming many more airlines to benefit from this partnership.”

The partnership is expected to benefit airlines across the globe and ensures they stay ahead in the highly competitive airline industry as they seek to adapt to the fast evolving digital expectations of travellers.

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About Branchspace

Branchspace was founded with a mission to break barriers of legacy technology and provide disruptive retailing solutions and services to airlines and other travel suppliers. The company is headquartered in London, UK with its primary technology centre in Krakow, Poland. Since inception, Branchspace has built a deeply experienced team of eCommerce platform technologists, travel and retail industry experts, software engineers and UX/UI designers. With its Triplake platform the company offers a leading data-driven dynamic retailing solution for the aviation industry.

Branchspace also offers consulting services to support digital transformation for airlines and other travel companies, digital audits, digital performance maximization and digital experience design. Air Malta, IAG, Lufthansa Group, Aegean, TAP Air Portugal, Turkish Airlines, Etihad and more are among the recurrent customers.

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About CellPoint Digital

CellPoint Digital is a fintech leader in payment orchestration. CellPoint Digital’s main solution is a powerful Payment Orchestration Platform that optimises digital payment transactions, from cards or alternative payment methods and accelerates the deployment of new payment options. Merchants can easily scale their own payment ecosystem across the world, unify the customer payment experience across their website, mobile apps and other channels, optimize the routing of each transaction, increase conversion rates and minimise payment costs. CellPoint Digital has offices in Copenhagen, Dallas, Dubai, London, Miami, Pune and Singapore.

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Media contacts:

Dario Martinho,
Marketing & Communication

Steven Osei,
Head of Marketing & Communications